Company Name:

Confidential

Location:

Beverly Hills, California

Approximate Salary:

Commensurate with Experience

Job Category:

Marketing

Position Type:

Executive

Required Experience:

5 - 10 years

Required Education:

Bachelor's Degree

Posted

August 13, 2018

Senior Director Integrated Marketing

Extraordinary opportunity for an experienced Integrated Marketing Director to strategically lead, build and execute multi-channel campaigns driving data-driven network-wide engagement and brand growth at an emerging, LA-based multi-media Special Interest platform for Enthusiasts. Leading a high performance cross-functional digital marketing team, the Integrated Marketing Director will have deep, demonstrated segment expertise driving targeted, data-based, end-to-end customer acquisition marketing campaigns. Senior Director Integrated Marketing is a member of the Executive Management team reporting to the President/Founder.

Responsibilities

1. Comprehensive Brand Management Strategic Planning, Management and Execution 

2. Technical Growth (Growth Director reports to Sr. DIM)

3. Digital Analytics, Measurement, Insights and Research (KPI/A-B Testing/Trend Forecasting/associated automation tools, etc.); Email Marketing

4. Advertising & Promotional Partner/Sponsorship Campaigns

5. Content & Events Marketing

6. Social Media & Corporate Communications/PR Campaigns (Report to Sr. DIM)

7. Agile Marketing Project/Campaign development and execution based on demands of multi-media environment

 Qualifications/Requirements


1. Demonstrated professional history in senior level marketing management (8+ years) in Special Interest and/or Association market/industry

2. Extensive experience managing SEO-based growth campaigns (email, automation, software tools, etc.) data analytics and reporting

3.  Expertly versed in all facets of digital marketing

4. Impeccable procedural, organizational & written/verbal skills

5. Highly effective interpersonal/collaborative communication acumen

6. Agile ability/adapting to quickly evolving digital business environment

7. Roll-up the sleeves approach required of all senior executives at start-up company

8. Bachelor's Degree in related field; MBA a plus

9. Remote work-from-home not an option; must be available to work in-house at Beverly Hills-based offices

10. Ability to travel including occasional weekends a necessity

11. Self-motivated, enthusiastic and ambitious character traits

12.  Must be willing to relocate to LA-based corporate office

 Qualifications/Requirements


1. Demonstrated professional history in senior level marketing management (8+ years) in Special Interest and/or Association market/industry

2. Extensive experience managing SEO-based growth campaigns (email, automation, software tools, etc.) data analytics and reporting

3.  Expertly versed in all facets of digital marketing

4. Impeccable procedural, organizational & written/verbal skills

5. Highly effective interpersonal/collaborative communication acumen

6. Agile ability/adapting to quickly evolving digital business environment

7. Roll-up the sleeves approach required of all senior executives at start-up company

8. Bachelor's Degree in related field; MBA a plus

9. Remote work-from-home not an option; must be available to work in-house at Beverly Hills-based offices

10. Ability to travel including occasional weekends a necessity

11. Self-motivated, enthusiastic and ambitious character traits

12.  Must be willing to relocate to LA-based corporate office


Salary

Commensurate with experience

 

Company Name:

Confidential

Location:

Confidential

Approximate Salary:

Commensurate with Experience

Job Category:

Marketing

Position Type:

Executive

Required Experience:

5 - 10 years

Required Education:

Bachelor's Degree

Posted

August 13, 2018

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